StartUp Founders: Ecosystem Map Now.
Ecosystem mapping strategically identifies key partners & platforms that accelerate growth. Learn more.
StartUp Founders: Steal Your Customers
If you choose to create a new vertical, know the risks, or adjust your strategy to begin by competing aggressively within an existing market.
StartUp Founders: If You Build It, No One Cares
The sooner you collide your idea with reality (the market) and refuse to remain a secret, the faster you’ll realize you can’t win a deal you’re not in.
StartUp Founders: Values Are The Worst
If your app crashes overnight, what’s your move? Transparency with every customer, or hope it slides under the radar? Welcome to core values. Urgh…
StartUp Founders: Finding Nemo
Founders struggling to find customers? The issue lies with you, your messaging, your product, your strategy; not the prospect. Likely a result of random acts of marketing, prayer, and doing too much, too moderately.
StartUp Founders: How They Stop You
As a founder, whatever you build, no matter its epicness, you’re up against forces determined to see you fail. Every customer you win is a loss for someone else. It’s governed by Porter’s 5 Forces and 7 Barriers, known as the meso level, the arena for market relevance and dominance.
StartUp Founders: Beyond The Billions
Market sizing is more than a pitch deck requirement. Once you’ve worked out it’s BIG, it becomes an internal guide for every feature, expansion play, and strategic decision.